At Campaign Consultation we have two very strange passions. The first is for haikus of any sort, the second is for 508 compliance. We love spending quiet afternoons carefully tagging, checking, and ensuring every document, presentation, and website is accessible. We find the process soothing, important, and even a little bit entertaining.
For those not in the know, Section 508 of the Rehabilitation Act requires Federal agencies to make their digital resources accessible to people with disabilities. That means making sure videos have captions for hear impaired, websites can be easily read by screen readers for the blind, and other …read more
Over the past few month, stories of harassment, assault, and discrimination have peppered national news outlets, and the tech industry has not been immune. Back in March, programmer Julie Horvath announced her resignation from GitHub, advising that encouragement to join in rampant “boys’ culture” made her wish that she had quit sooner. Soon after, The New Republic ran a piece about age discrimination in Silicon Valley, which describes the permeation of young male culture – ping-pong tables, “Whiskey Fridays,” and constant references to male genitalia – in everyday life at an average tech startup.
Unfortunately, sexism, ageism, and racism permeate …read more
Dave Cole, Democratic candidate for Congress in New Jersey, recently received some love from a self-labeled conservative.
“Just wanted to say that this is an awesome idea, and you deserve major kudos for doing it. I would go through and make some changes to the issues, but seeing as I am very conservative, I doubt that you would like many of them.”
How is he bridging this political divide? And who promised a random guy that he could “make some changes” to Dave’s campaign, anyway?
Every publicly-consumed moment of a modern political campaign is carefully vetted, honed, and packaged with …read more
Spring is in the air. A sea of orange runs through the art of our home in Baltimore. The smell of hot dogs and peanuts fill the air. It can only mean one thing: it’s Opening Day! Were bringing back Grump-O Cat again this year to wish the O’s luck today. We’re sure Grumpy Cat’s pure cantankerous power is exactly what we need to crush the Red Soxs!
And here’s a Grump-o for your profile:
If you manage a page on Facebook you might have noticed your reach going down. If you are not getting likes, shares, or comments your posts are getting seen by virtually no body. Even if you have thousands upon thousands of people liking your organization you may begin to see that your posts are still only reaching single digits. Why? Facebook is killing organic reach.
Research from Social@Oglivy seems to indicate that the organic reach of Facebook posts is trending toward zero. Soon, no matter how wonderful your Facebook post is it won’t reach the News Feed of your audience. …read more
You may have noticed that the online marketing strategist in your life has been sweating a little more than usual these days. It’s not because the heat inside your building is set to unnaturally high temperatures to combat the cold. Thanks to recent changes in search engine security, online marketing has just gotten a bit more challenging.
Major search engines – including Google, Yahoo, and little brother Bing – are looking to find that sweet spot between customer privacy and satisfaction. As Christopher Soghoian, technology researcher and Principal Technologist with the American Civil Liberties Union, stated during his …read more